Do Not Follow The Crowd In Your Marketing

See What Everyone Else Is Doing And Do The Opposite

Here's what I told a major foundation when consulting with them:

Renowned marketer and best-selling author, Dan Kennedy, writes in his May 2009 NO BS Newsletter, “The majority in your business, industry, or profession are wrong about most – if not all – of their beliefs about how to be successful in that business, industry, or profession.”

He says that while that is difficult to grasp, the numbers tell the story and always have. 1% are rich, 4% prosperous, 15% doing well, 40% sustaining mediocrity, and 40% doing poorly. Overall these success statistics never change: recessions or booms, new technology breakthroughs or not, these have remained constant.

“You may, however, choose to move from one group to another using your ambition, thinking, information, initiative, and effort. But regardless of YOUR choices, the fact that the majority of your peers are dead-wrong won’t change a whit.

“Associations matter a lot, but they are or can be chosen. The first critical decision for upward movement is to ALWAYS distrust the majority... To see a majority stampeding north and stubbornly turn south. Not easy at all.”

If you are like everyone else, no one will see that YOU are their solution. Do your OWN thing. Create marketing that represents your unique outlook. Work with people who are smarter than you and more successful than you and just by associating with them, YOU will be better too!

And be sure to turbo charge everything you do to get the most from it.


Charlie Seymour Jr
Follow Me On Twitter!
http://Turbo Charge My Work At Home Marketing And Selling



.